Digital Marketing Strategist

4 weeks ago


New York, New York, United States stensul Full time
Role Overview

We are seeking a highly skilled Digital Marketing Manager to join our dynamic marketing team at Stensul. As a key member of our team, you will be responsible for developing and executing digital marketing strategies to acquire, engage, and accelerate enterprise customers.

Key Responsibilities
  • Digital Strategy Development: Create and implement comprehensive digital marketing strategies that align with Stensul's business goals and drive traffic, leads, and conversion from our target market.
  • Campaign Management: Plan, execute, and optimize multi-channel digital marketing campaigns including paid media, content syndication, and sponsorship to achieve key performance indicators (KPIs).
  • SEO & SEM: Manage search engine optimization (SEO) and search engine marketing (SEM) efforts to enhance organic search visibility and drive targeted traffic to our website.
  • Paid Social Media Management: Develop and execute social media strategies to build brand presence, engage with our audience, and drive traffic and conversions.
  • Website Ownership: Own the website from a conversion rate optimization perspective and drive the roadmap of website enhancements with web development resources.
  • Performance Analysis: Monitor and analyze campaign performance using analytics tools. Provide actionable insights and recommendations to improve ROI and overall digital marketing effectiveness.
Qualifications
  • 5+ years of experience in digital marketing with a proven track record of managing successful digital campaigns in a B2B environment that targets enterprises.
  • Strong understanding of digital marketing channels, including SEO, SEM, paid social media, and content marketing.
  • Proficiency in digital marketing tools and platforms like Google Analytics, Google Ads, LinkedIn, Meta, and others.
  • You are a full-funnel marketer adept at working with marketing automation software, CRM, and BI tools.
  • Excellent analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.
  • Exceptional written and verbal communication skills.
  • Strong project management skills with the ability to manage multiple projects simultaneously and meet deadlines.
  • Creative thinking and problem-solving skills, with a passion for innovation and staying ahead of digital marketing trends.
What We Offer
  • A competitive compensation package that includes equity.
  • Excellent medical, dental, and vision coverage for you and your dependents.
  • Weekly catered lunches and a fully stocked kitchen with snacks and beverages.
  • Extra goodies like team breakfasts, monthly team outings, and more.
  • 401(k), life insurance, commuter benefits, and parental leave plans.
  • Flexible time off policy to balance your work and life in the way that suits you best.
  • Collaborative, transparent, and fun-loving office culture.
  • We are a growing company, so as we grow, YOU will grow.


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