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Director of Digital Marketing and Social Growth
3 weeks ago
- Strategy development: Create a comprehensive social media strategy aligned with overall marketing goals, identifying target audiences, and determining key performance indicators (KPIs).
- Content creation and curation: Oversee the creation and scheduling of engaging content across various social media platforms, including text, images, videos, and live streams.
- Campaign management: Launch and manage social media campaigns to promote products, services, or special events, including paid advertising.
- Team leadership: Lead and mentor a team of social media managers and specialists, assigning tasks, and ensuring consistent brand messaging across all channels.