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Consumer Insights Analyst

2 months ago

Camden, New Jersey, United States Campbell Soup Company Full time
About the Role

Campbell Soup Company is seeking a highly skilled Consumer Insights Analyst to join our team. As a key member of our Meals & Beverage division, you will be responsible for leveraging syndicated data sources to provide actionable insights and drive business strategy.

Key Responsibilities
  • Be a Subject Matter Expert on Circana category data for the Meals & Beverage team
  • Leverage multiple data sources to answer business questions related to business performance, market intelligence, innovation monitoring, and consumer behavior
  • Create and share proactive thought leadership to key cross-functional stakeholders and leadership
  • Draw compelling stories from data; explaining complex analyses to a non-technical audience
  • Build and maintain category forecasts based on historical trends and external influences
  • Build and maintain automated templates and scorecards to optimize business processes
  • Develop new ways of leveraging data to maximize efficiency and value to the division
Requirements
  • Minimum education required: Bachelor's Degree
  • 3+ years of related experience required
  • Exceptional analytical skills
  • Advanced Circana or NIQ skills
  • Advanced proficiency in Excel
  • Strong communication, presentation, and storytelling skills
  • Strong data visualization skills
  • Ability to multitask and manage priorities based on the needs of the business
  • Creative problem solving
  • Power BI and/or Unify experience preferred
What We Offer

Campbell Soup Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.