Media Supervisor

3 weeks ago


Philadelphia, Pennsylvania, United States Inizio Evoke Full time

Inizio Evoke is a marketing and advertising agency that partners with leading pharmaceutical, biotech, and medical device clients to deliver strategic service, creative innovation, and technological advancements.

Job Summary

The Media Supervisor role is focused on setting media strategies, selecting media tactics, executing and monitoring media plans, and partnering with external vendors to secure the best investment options.

Key Responsibilities
  • Manage strategy development, negotiation, and execution
  • Learn client business inside and out and stay informed about industry and competitor information
  • Work with Associate Director and Director to present and implement communication plans for assigned client brands
  • Serve as an important client contact to receive client requests and investigate proposed and alternative solutions to maximize client goals
  • Negotiate with media partners to secure best investment opportunities
  • Monitor plan execution and resolve any identified issues or discrepancies
  • Produce media insights using data sources and create strategic points of view
Requirements
  • 3-5 years media planning and buying experience with a focus on digital media and real-time buying platforms
  • Pharma experience strongly preferred
  • Ability to detect and translate a story behind numbers and data
  • Demonstrated ability to translate and present complicated ideas in a simple and inspirational style
  • Effective negotiation skills with industry, brand, and competitive knowledge
  • Project/process management orientation
  • Strong learning orientation and willingness to challenge status quo
  • Intrinsic passion for new technology and digital gadgets
  • Familiarity with media tools such as MRI, Simmons, Nielsen, Kantar, and comScore
  • Experience working in real-time buying platforms such as Google Paid Search, DV360, Facebook, etc.
Benefits
  • Medical
  • Dental
  • Vision
  • Flexible Vacation
  • 401K

Inizio Evoke is committed to equal employment opportunity and is proud to be an equal opportunity workplace.



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