Senior Manager, US Consumer Vaccination Program
2 weeks ago
Pfizer is seeking a Senior Manager to lead the US Consumer Vaccination Program, responsible for developing and executing marketing strategies to drive vaccination rates across the portfolio.
Key Responsibilities- Partner with cross-functional teams to develop and optimize the VaxAssist tool and respiratory franchise consumer strategies.
- Support the development of consumer marketing campaigns, messaging, and marketing plans to drive vaccination rates.
- Embed foundational analytics capabilities to inform creative and media plans.
- Conduct responsibilities in accordance with Company policies and Pfizer Core Values.
- BS/BA degree required with 7+ years in the pharmaceutical, biotech, device, or diagnostic industry.
- Proven marketing ability to deliver in fast-paced and competitive environments.
- Experience in working with different channels, digital, social, and website development.
- Ability to understand consumer needs and translate them into meaningful strategies.
- Strong communication and presentation skills.
- Pharmaceutical advertising/consumer marketing experience.
- Experience running/supporting consumer marketing initiatives.
- Analytical mindset.
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity, or gender expression.
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Senior Manager, US Consumer VaxAssist
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Collegeville, Pennsylvania, United States Pfizer Full timeROLE SUMMARYVaccines is the cornerstone of Pfizer's mission to prevent sickness and disease. As a Senior Manager, US Consumer VaxAssist & Respiratory Vaccines Franchise, you will play a pivotal role in supporting and managing the marketing for Pfizer's first unbranded vaccination scheduling & eligibility tool, VaxAssist, and the respiratory vaccines...
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Senior Manager, US Consumer VaxAssist
2 weeks ago
Collegeville, Pennsylvania, United States Pfizer Full timeJob SummaryPfizer is seeking a highly skilled Senior Manager to lead the US Consumer VaxAssist team and drive the marketing strategy for the respiratory vaccines franchise. This role requires a strong understanding of omnichannel marketing, digital development, and data analysis to optimize the VaxAssist tool and drive vaccination rates across the...
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Senior Manager, US Consumer VaxAssist
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Collegeville, Pennsylvania, United States Pfizer Full timeROLE SUMMARYVaccines is the cornerstone of Pfizer's mission to prevent sickness and disease. This role is a key contributor to the development of Pfizer's unbranded vaccination scheduling and eligibility tool, VaxAssist, and the respiratory vaccines franchise strategy.The Senior Manager, US Consumer VaxAssist & Respiratory Vaccines Franchise will be...
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