Chief Marketing Officer

2 weeks ago


Valley Park, Missouri, United States Dairy Farmers of America Full time
Key Responsibilities

The Chief Marketing Officer - Ice Cream Portfolio will lead the development and execution of key marketing initiatives for national brands and/or brand portfolios in multiple regions or groups.

Leadership Role

This role involves leading comprehensive brand strategy development to support business objectives, including:

  • Developing and implementing effective brand strategies to drive growth and success
  • Leading cross-functional teams to ensure brand message consistency across all channels
  • Collaborating with internal and external partners to manage project execution
Consumer Insights

The successful candidate will utilize syndicated data and consumer insights to deeply understand the business and deliver strategic recommendations on pricing, merchandising, and competitive response.

Product Commercialization

This role involves driving new product process from opportunity identification to commercialization, ensuring optimal allocation of resources.

Marketing Budget Management

The Chief Marketing Officer will participate in developing and managing the brand marketing budget, monitoring expenses, tracking return on investment (ROI), and providing regular reports to senior management.

Estimated Salary: $120,000 - $150,000 per year, depending on experience.



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