Director of Brand Development
2 weeks ago
About the Role:
The Director of Brand Development will play a critical role in shaping Turnberry's brand identity and ensuring consistency across all business verticals. This individual will develop and execute a comprehensive brand strategy, leveraging their expertise in consumer marketing and agency management.
The ideal candidate will possess a deep understanding of culture, trends, and consumer behavior, enabling them to make informed decisions about marketing initiatives that drive brand growth. They will collaborate with cross-functional teams to deliver integrated marketing campaigns that reinforce Turnberry's brand identity.
Key Accountabilities:
- Develop and implement a powerful brand strategy that aligns with Turnberry's vision.
- Lead the creation and execution of high-impact marketing campaigns.
- Manage external brand communications, including PR efforts and partnerships with external agencies.
- Cultivate strong relationships with stakeholders across Retail, Hospitality, and Residential sectors.
Essential Qualifications:
- 7+ years of experience in integrated marketing, with a focus on PR, social media, and brand management.
- Bachelor's degree in marketing, communications, or a related field.
- Proven ability to manage cross-functional teams and deliver integrated marketing campaigns.
- Strong understanding of brand strategy and marketing in competitive environments.
- Excellent communication, leadership, and project management skills.
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