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Interim Marketing Manager
2 months ago
At TekWissen Group, we are seeking a highly skilled Interim Marketing Manager to join our team. As a key marketing leader, you will be responsible for conceptualizing, developing, and implementing strategies to support our largest enterprise-wide strategic platforms, including Conscious Beauty and Wellness.
Key Responsibilities:- Lead the development and execution of integrated marketing plans for strategic platforms.
- Drive partnership with internal and external resources to develop and execute plans and campaigns.
- Collaborate closely with strategy, marketing, consumer insights, merchandising, creative services, and other key stakeholder groups to ensure clear and concise execution of marketing plans/strategies.
- Work with cross-functional partners to articulate Annual Business Plans, put plans in place to execute against the plan, and develop a measurement framework to define success.
- Drive marketing thought leadership to evolve and reimagine how we go to market in meaningful and disruptive ways.
- Maintain knowledge of retail, capabilities, customer needs, internal operations processes, and competitive landscape.
- 6+ years direct marketing to consumer experience required.
- Experience managing 360 marketing campaigns across multiple channels and KPIs.
- Excellent leadership skills, including team leadership, thought leadership, problem-solving, collaboration.
- Strong strategic thinking and planning skills, including the development of creative briefs and project plans.
- Strong cross-functional management and project management skills & experience.
- Solid experience managing through ambiguity to shape, elevate, and move planning forward.
- Solid background/skills in analytics and data-driven business planning.
- Solid background in consumer insight and consumer insight-driven business planning.
- Demonstrated creativity and creative management, including strong demonstrated experience in leading creative work and agency partnerships.
- Excellent communication/presentation skills, both written and oral.
- Passion for business/the work and a constant learner.
- Bachelor's degree required; MBA preferred.
We are an equal opportunity employer supporting workforce diversity.