Financial Services Content Director

3 days ago


New York, New York, United States Relay Financial Full time
About Relay Financial">

Relay Financial is revolutionizing the way small businesses manage their finances. We're an all-in-one, collaborative money management platform designed to empower business owners and their finance teams.

Salary Range

The expected salary range for this role is $140,000 to $165,000 USD.

Job Description">

We're seeking a seasoned Financial Services Content Director to drive impactful content initiatives that increase awareness among U.S. small business owners, capture high-quality leads, and fuel our bottom-of-funnel growth.

This key role will own Relay's content strategy, lead a team of content managers, and collaborate with cross-functional groups to create meaningful content across various platforms.

  • Develop and execute mission-critical content projects that directly impact Relay's company strategy and goals.
  • Measure, analyze, and report on the impact of Relay's content, using insights to shape strategy and optimize for better outcomes.
  • Determine content and campaign-related KPIs and craft requirements for data reporting.
Key Responsibilities">

You'll be responsible for:

  • Leading a team of content managers, providing guidance and oversight to ensure consistent quality and integrity across all marketing channels.
  • Developing and optimizing systems and processes for creating valuable, high-quality content across various platforms.
  • Staying up-to-date on competitor content and industry trends to inform high-quality output.
Requirements">

To succeed in this role, you'll need:

  • 6+ years of content marketing experience, preferably in B2B brands.
  • Proven track record of developing and executing successful content strategies that drive business results.
  • Strong leadership and collaboration skills, with the ability to inspire and guide a team.


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