Email Marketing Strategist
4 hours ago
Athena Global Advisors is seeking a highly skilled and experienced Email Marketing Strategist to join our Integrated Marketing Department. The ideal candidate will have a minimum of 5 years of experience in email marketing, with a proven ability to strategize communications strategies, draft communications effectively, and utilize data to improve performance for both brand awareness and conversion campaigns.
Responsibilities:- Develop and execute email marketing strategies, including drip and behavioral campaigns to support a variety of goals
- Collaborate with clients to build and maintain editorial calendars
- Design personalized customer journeys and segment email lists based on behavioral data, preferences, and engagement history
- Manage multiple projects simultaneously, ensuring timely delivery and high-quality output
- Analyze email campaign performance and provide actionable insights for continuous improvement
- Optimize email performance through A/B testing, personalization, and data-driven insights
- Stay updated with industry trends and best practices in email marketing
- 5 years of experience in email marketing
- Strong writing and editing skills
- Excellent project management abilities
- Attention to detail and a commitment to delivering high-quality work
- Experience with audience segmentation and targeted messaging, including brand awareness and conversion campaigns
- Ability to work collaboratively with clients and internal teams
- Proficiency in email marketing tools and analytics platforms
- Medical/Dental benefits including of 1K Health Reimbursement Account
- Matching 401K
- Generous PTO policy
- Substantial Parental Leave Policy
- Hybrid Work Environment
Athena Global Advisors is an equal opportunity/affirmative action employer committed to a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law.
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