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Chief Marketing Officer

2 weeks ago


Redlands, California, United States Boys and Girls Clubs of Greater Redlands-Riverside Full time
Marketing Strategy and Implementation

The Boys & Girls Clubs of Greater Redlands-Riverside is seeking a highly skilled Chief Marketing Officer to develop and execute effective marketing strategies that enhance the organization's brand identity, increase community awareness, and drive participation in its programs and services. The ideal candidate will possess a deep understanding of marketing principles, excellent communication skills, and the ability to work collaboratively with staff, volunteers, and external stakeholders.

About Us

Established in 1967, the Boys & Girls Clubs of Greater Redlands-Riverside has been dedicated to serving children and families in the Inland Empire. As a leading non-profit organization, we strive to provide youth with the necessary skills for living, while promoting a culture of inclusivity, respect, and support. Our mission is to inspire and enable all youth, especially those who need us most, to become responsible, productive, and caring citizens.

Key Responsibilities

- Develop and implement comprehensive marketing plans that align with the organization's goals and objectives
- Enhance and maintain the organization's brand identity through consistent messaging across all marketing materials and channels
- Collaborate with program and management staff to identify potential audiences and best approaches for promoting Club services and activities
- Design and manage promotional materials, advertisements, and content to increase visibility and engagement
- Utilize analytics to track performance and ROI of marketing efforts
- Foster partnerships with Club staff, volunteers, members, parents, supporters, and other organizations to establish professional links within the community

Requirements

- College degree or equivalent
- Two to three years of progressively responsible experience in marketing and public relations
- Superior writing, editing, and verbal communications skills
- Strong project management, administrative, and organizational skills
- Experience with AI tools and technologies in a marketing context
- Knowledge of desktop publishing and usual computer applications
- Ability to manage multiple priorities and be attentive to details