Director de Marketing Estratégico

3 days ago


FL United States Sales and Merchandising Services Full time
Descripción del Puesto

En CBI International, buscamos un profesional experimentado para ocupar el cargo de Director de Marketing, quien será responsable de liderar el proceso de transformación estratégica y crecimiento corporativo desde la perspectiva del mercado (clientes y consumidores). Este puesto es clave para planificar, desarrollar e implementar estrategias de marca, planes y programas de marketing que contribuyan al éxito de la empresa.

Responsabilidades:

  • Desarrollo de Estrategias de Marketing: El candidato ideal será responsable del desarrollo, implementación y seguimiento de actividades de Sell In y Out, así como del análisis de mercado para la generación de estrategias a corto y largo plazo.
  • Liderazgo y Gestión: El Director de Marketing será responsable de liderar un equipo de profesionales y trabajar en estrecha colaboración con otros departamentos para alcanzar los objetivos de la empresa.
  • Conocimientos y Habilidades: El candidato ideal deberá tener una sólida formación académica en Administración de Empresas, Mercadeo, Alimentos o afines, y experiencia en roles similares. También deberá tener conocimientos técnicos en el uso de sistemas informáticos, indicadores de resultados y presupuestos de investigación de mercado.
  • Idiomas: El candidato ideal deberá tener un dominio avanzado del español y del inglés, así como la capacidad de comunicarse efectivamente en ambos idiomas.

Requisitos:

  • Formación Académica: Licenciatura en Administración de Empresas, Mercadeo, Alimentos o afines.
  • Experiencia: 5-10 años en roles similares.
  • Conocimientos Técnicos: Uso de sistemas informáticos, indicadores de resultados y presupuestos de investigación de mercado.
  • Idiomas: Español Avanzado, Inglés Avanzado (100% escritura y conversación).


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