Advertising Specialist

We are seeking a highly skilled Media Buyer to join our team at Marketsmith, a leading marketing agency. The ideal candidate will have a strong background in media planning and buying, with the ability to manage client campaigns and optimize performance.

• Develop and execute comprehensive media plans for local radio and linear TV media buys.
• Monitor and analyze campaign performance, making data-driven decisions to optimize results.
• Stay up-to-date on market trends, programming, and audience insights to inform media strategies.
• Collaborate with cross-functional teams to develop and implement customized promotions with media partners.
• Present campaign metrics and insights to clients and internal stakeholders.
• Assist in the creation of media plans and presentations.
• Ensure accurate budget management and invoice reconciliation.
• Stay current on industry trends and technology.

• 2-4 years of experience in media planning and buying.
• Excellent written and verbal communication skills.
• Bachelor's Degree in a related field.
• Experience with web and media analytics.
• Proficiency in MS Office product suite.
• Ability to prioritize tasks, manage time effectively, and work efficiently.

Marketsmith is a women-owned, full-service marketing agency dedicated to delivering real business impact for our clients. Our team is passionate about creating innovative marketing solutions that drive results. We value diversity, equity, and inclusion, and are committed to fostering a culture of collaboration and growth.