Marketing Director, Enterprise Solutions

3 weeks ago


Dresher, Pennsylvania, United States Ascensus Full time
Job Summary

The Vice President, Marketing and Business Development will lead the development and execution of marketing strategies to drive growth and retention of Enterprise Solutions business. This role will report to the Chief Marketing Officer and be part of the Digital, Marketing & Analytics leadership team.

The ideal candidate will have a proven track record of managing complex projects, influencing others, and working successfully in a highly collaborative team-oriented environment. They will be responsible for protecting, securing, and proper handling of all confidential data held by Ascensus.

Key Responsibilities
  • Develop and oversee execution of marketing programs to support Enterprise Solutions growth and retention objectives.
  • Measure and evaluate the short- and long-term performance and return on investment of programs.
  • Use marketing technology, data, and client experience measurement to monitor and improve client experience across marketing touchpoints.
  • Develop effective messaging to communicate the Enterprise Solutions' value proposition and how products/services address client needs.
  • Collaborate with Ascensus' Digital, Marketing & Analytics teams to consistently execute, measure, optimize, and report on Enterprise Solutions marketing programs.
Requirements
  • Growth-oriented marketing leader with ability to translate ideas into commercial outcomes.
  • Proven success managing complex projects, influencing others, and working successfully in a highly collaborative team-oriented environment.
  • Superior communication skills – written and verbal.
  • Effective decision-making, problem-solving, and follow-through skills.
  • Minimum of 15 years of related experience in financial services industry.


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