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Content Strategist

1 week ago

New York, New York, United States Spectrum Full time
Job Description:
Spectrum is seeking a highly skilled Content Strategist - Social Media to drive social media strategies that elevate the Spectrum brand. This role will work cross-functionally to deliver engaging content that fosters brand loyalty and collaborates across multiple internal teams including on-air talent.

Main Responsibilities:
  • Manage operations for the brand's key social channels, including planning, briefing, and execution of content with a focus on overseeing consistency with brand voice across all of Spectrum News.
  • Collaborate with marketing teams to align social media with broader campaigns and goals.
  • Track and report key performance indicators of social content and provide recommendations to improve social media reach and effectiveness.

Required Skills:
Creative and Strategic Thinking: Proven record of writing and approving social copy under pressure as well as creating optimized assets for social platforms. Strong understanding of social media trends and best practices. Project Management: Ability to manage multiple content production projects simultaneously, ensuring deadlines are met and content quality is maintaining the brand's identity. Communication: Effective interpersonal, verbal and written communication skills; ability to clearly communicate solutions; and able to relate well with diverse populations and age groups.

About Us:
Spectrum is part of Charter Communications, one of the largest cable operators in the US, serving nearly 32 million customers in 41 states.