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Brand Coordinator

2 months ago

Belvidere, Illinois, United States Green Acres Lawn Care Full time
Job Description

Green Acres Lawn Care is a fast-growing lawn care, maintenance, and pest control company serving the Belvidere, Rockford, and surrounding areas. With 19 years of experience and over 3000 clients, we are a profitable and stable company.

We are seeking a skilled Brand Coordinator to join our team. As a Brand Coordinator, you will be responsible for implementing and executing marketing strategies to increase brand awareness and drive sales.

Key Responsibilities
  • Develop and execute marketing plans to achieve business objectives
  • Manage and maintain the company's brand identity across all marketing channels
  • Collaborate with the sales team to ensure alignment and effective lead handoff
  • Monitor and analyze marketing metrics to optimize campaign performance
  • Stay up-to-date with market trends and adjust marketing strategies accordingly
Requirements
  • Proven experience in marketing and sales coordination
  • Strong understanding of marketing principles and strategies
  • Excellent communication and project management skills
  • Ability to work independently and as part of a team
  • Proficiency in marketing tools and software
What We Offer
  • A competitive salary and benefits package
  • Opportunities for professional growth and development
  • A dynamic and supportive work environment
  • Recognition and rewards for outstanding performance

We are committed to providing a safe and stable work environment for our employees. If you are a motivated and results-driven individual who is passionate about marketing and sales, we encourage you to apply for this exciting opportunity.

KPIs:

  • Revenue growth: Maintain a minimum of 6 times marketing budget
  • CAC: Keep costs within budget
  • Close rate: Maintain a 50% close rate on leads to clients and 55% close rate on estimates written
  • Analytics: Complete a weekly audit of all analytics on active marketing efforts