Data Insights Lead

6 days ago


New York, New York, United States David Yurman Full time
Senior Data Analyst Job Description

At David Yurman, we are seeking an experienced Senior Data Analyst to join our team. As a key member of our data analytics team, you will be responsible for driving business growth through data-driven insights.

The ideal candidate will have 6+ years of experience in data analytics or a related field, with a focus on customer behavior and segmentation. You will work closely with cross-functional teams to analyze customer behavior, improve customer engagement, and optimize personalized marketing strategies.

Key Responsibilities:

  • Design and implement data-driven customer segmentation models to optimize marketing campaigns, personalized offers, and customer lifecycle management.
  • Own the YouGov structure and reporting, ensuring timely and accurate delivery of brand health metrics.
  • Analyze large datasets to extract actionable insights and recommendations from data mining, segmentation, customer profiling, and quantitative analysis.
  • Develop clear, concise, and actionable dashboards and reports using visualization tools like Tableau, Power BI, or Looker.

Requirements:

  • Bachelor's degree in Marketing, Data Science, Mathematics, Statistics, or a related field.
  • Proven experience working with large, complex datasets, preferably in omnichannel retail.
  • Strong proficiency in SQL for data querying and manipulation.
  • Advanced skills in Excel for analysis, reporting, and modeling.

Salary Range: $110,000 - $125,000 per year.



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