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Asterix Communications is on a mission to create exceptional experiences for our clients and audiences. As a prominent player in the communications sector, we are dedicated to delivering innovative solutions that resonate with diverse markets.

With a legacy of excellence, we have been transforming the landscape of brand communication, ensuring that our strategies align with the evolving needs of consumers and businesses alike.

Our team comprises over 45,000 professionals from various backgrounds, all committed to putting the customer at the forefront of our initiatives.

JOB TITLE: Brand Strategist | Communications | Brand Development

Role Summary: We are seeking a brand-savvy individual who is eager to contribute to the evolution of our brand strategies for both new and established brands within Asterix Communications.

As a Brand Strategist, you will be instrumental in supporting the formulation and implementation of brand strategies aimed at enhancing our brand equity and market visibility.

Reporting to the Senior Brand Manager, your contributions will span various brand-building activities, including market analysis, brand positioning, creative assessment, and performance evaluation.

This role involves collaboration with our diverse business units, aiding in the development of product/service propositions, vision, values, insights, competitive advantages, and target demographics.

This position presents an outstanding opportunity to gain invaluable experience in brand development and to make a significant impact on our organization's success.

Key Responsibilities:

• Brand Strategy Development: Assist in crafting and sustaining brand positioning strategies that set us apart in the marketplace.
• Cross-Functional Collaboration: Work with various teams to ensure brand consistency across all channels.
• Brand Design & Guidelines: Support the creation and maintenance of corporate brand standards, ensuring adherence to established guidelines.
• Creative Development: Aid in the creation of marketing materials that enhance brand recognition and engagement.
• Market Insights: Participate in market research initiatives to uncover trends, consumer insights, and competitive dynamics.
• Performance Monitoring: Analyze brand performance metrics and prepare reports to track progress and identify areas for enhancement.
• Team Collaboration: Engage with internal teams to ensure brand alignment across all customer interactions.
• Budget Management: Oversee team budgets and manage expenditures effectively.
• Training & Development: Contribute to the development of training content for marketing initiatives.

Qualifications:

We are looking for candidates with:

• 3-5 years of experience in brand management and strategic planning, preferably within a top-tier agency.
• A proven track record in developing and nurturing brands, along with experience in brand architecture and campaign planning.
• Strong organizational skills and the ability to facilitate workshops and training sessions.
• A background in brand development within the FMCG sector or a similar environment.
• A degree in Business Administration, Marketing, or a related field.

What We Offer:

At Asterix Communications, we are dedicated to creating memorable experiences and fostering a culture of positivity and collaboration. Join our diverse team and contribute to our legacy of excellence in the communications industry.