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Government Marketing Strategist
2 months ago
Role Overview:
At Apple, we are dedicated to fostering an environment where exceptional talent can thrive. We are seeking a Marketing Specialist focused on providing innovative marketing solutions for government clients and partners.
Key Responsibilities:
- Execute a diverse array of marketing initiatives, including the development of messaging and content that enhances the visibility of Apple and its channel sales teams, partners, and customers globally.
- Collaborate with Enterprise and Government sales leaders, as well as various cross-functional teams, to deliver impactful marketing programs.
- Maintain a comprehensive understanding of the global government market, including customer profiles, market dynamics, key mobility applications, and competitive landscape.
- Engage with worldwide government entities, Apple sellers, and resellers to create content that promotes awareness and drives customer engagement.
- Design high-quality presentations aimed at educating Apple sellers, resellers, and partner sales teams to ensure readiness for program implementation.
- Work closely with cross-functional teams to ensure cohesive messaging across solutions and partners by region.
- Develop creative marketing strategies aligned with the global government approach and specific regional markets.
- Assess success through reporting on pipeline and revenue growth linked to marketing and business development efforts.
- Willingness to travel domestically and internationally as required.
Compensation and Benefits:
Apple offers a competitive compensation package, including a base pay range reflective of your skills and experience. Additional benefits include:
- Participation in Apple’s employee stock programs.
- Comprehensive medical and dental coverage.
- Retirement benefits and a variety of discounted products and services.
- Reimbursement for educational expenses related to career advancement.
Minimum Qualifications:
Master's degree or equivalent in Marketing, Urban Planning, Community and Regional Planning, Policy, or a related field, along with two years of relevant experience.
Preferred Skills:
- Experience driving marketing initiatives for global government sectors.
- Strong understanding of public policy and government finance.
- Ability to create impactful presentations for various sales teams.
- Familiarity with tools such as Wrike, LinkedIn Sales Navigator, and Microsoft Office Suite.
- Excellent public speaking and facilitation skills.
Commitment to Diversity:
Apple is an equal opportunity employer committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.
