Marketing Technology Lead

4 weeks ago


Atlanta, Georgia, United States Georgia Tech Full time

About the Job

We are looking for a Marketing Technology Lead to execute and manage development and integration of digital marketing technologies and strategies such as CRM, automation, websites, content, social media, applications, email, mobile, and digital communications in support of delivering an engaging and valuable digital experience to drive customer behavior against key performance indicators.

Responsibilities

  • Collaborate with the leadership team and stakeholders to develop plans and evaluate performance for digital strategy initiatives which support strategic plans.
  • Develop and/or supervise development of digital assets (web, social media, email marketing and automation, mobile applications, and multimedia) to successfully execute marketing plans.
  • Serve as stakeholder and functional owner for implementation of marketing technologies including website, CRM, and automation systems.
  • Direct workflow and resource scheduling to ensure digital project initiatives remain on time and on budget.

About Georgia Tech

Georgia Tech is a top-ranked public research university that prides itself on its technological resources, collaborations, high-quality student body, and its commitment to building an outstanding and diverse community of learning, discovery, and creation.

Salary and Benefits

We offer a competitive salary range of $90,000 - $110,000 per year, as well as a comprehensive benefits package.



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