Tech Product Strategist
3 weeks ago
We are seeking a highly skilled Tech Product Strategist to lead the go-to-market strategy for our blockchain solutions. As a key member of our team, you will be responsible for crafting compelling product narratives, driving product adoption, and ensuring that our offerings resonate with target audiences.
You will work closely with cross-functional teams to align product positioning with market needs and company objectives. Your role will involve bridging the gap between customer needs, market trends, and our engineering capabilities.
Key Responsibilities:
- Product Strategy: Define and execute the product vision, strategy, and roadmap, aligning with Plume's overall business objectives and market opportunities.
- Cross-Functional Collaboration: Work closely with engineering, design, marketing, sales, and customer support teams to ensure seamless product delivery and successful market launches.
- Requirements Management: Translate business and customer needs into detailed product requirements, user stories, and acceptance criteria.
- Roadmap Development: Create and maintain a product roadmap that balances short-term goals with long-term vision, ensuring scalability and innovation.
- Performance Analysis: Monitor product performance through analytics, customer feedback, and key metrics, and use this data to drive continuous improvement.
- 5+ years of experience in product marketing, preferably within the blockchain, fintech, or technology sectors.
- Proven track record of successfully launching and promoting technology products to diverse audiences.
- Strong understanding of blockchain technology, decentralized finance (DeFi), and the tokenization of real-world assets.
- Excellent written and verbal communication skills, with the ability to craft compelling narratives and deliver impactful presentations.
- Experience collaborating with cross-functional teams and managing multiple projects simultaneously.
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