Senior Visual Design Leader

3 weeks ago

Carson City, Nevada, United States DMF Lighting Full time
Job Description

About Us

At DMF Lighting, we're passionate about innovation and customer service. Our in-house engineers constantly push the boundaries of lighting, delivering products that combine exceptional performance with beautiful design.

We believe in a collaborative culture that empowers our team to bring creative ideas to life and make a lasting impact. If you're looking for a company where creativity and innovation are part of the DNA, DMF is the place for you.

About You

You will lead visual identity and art direction across channels, ensuring innovative and consistent branding. Develop creative visual campaigns to support product launches, events, trade shows, and branding communications.

Key Responsibilities:

  • Lead visual identity and art direction across channels, ensuring innovative and consistent branding.
  • Develop creative visual campaigns to support product launches, events, trade shows, and branding communications.
  • Manage the creative development and art direction for:
    • Websites, digital assets, and UI/UX design
    • Product catalogs, print materials, and packaging
    • Social media, email marketing,
    • Trade shows and events
  • Formulate concepts with minimal oversight or design direction.
  • Solve story-driven design problems while being an aesthetic champion for the brand.
  • Understand and execute the difference between short-term campaigns and long-term brand ecosystems.
  • Collaborate with cross-functional teams (marketing, product, engineering, web development) to translate project needs into visually stunning designs.
  • Work with interdisciplinary team members, contributing and expressing opinions in a collaborative environment.
  • Stay current with design trends, tools, and technologies to keep our visual identity fresh and innovative.
  • Manage multiple projects simultaneously, ensuring timely delivery while maintaining a high standard of creative quality.
  • Oversee project management from concept through completion, prioritizing and handling multiple tasks independently.
  • Create user-centered designs, considering both functional and aesthetic aspects for digital platforms.
  • Lead and mentor junior designers, providing feedback and guidance for creative development.

Skills & Qualifications

  • At least 5-8 years of relevant experience in an agency or in-house Graphic Design role (in-house preferred).
  • BA in Graphic Design or a related field
  • A strong portfolio demonstrating the ability to develop creative, strategic design solutions across a broad range of mediums, including print, digital, and web design (video is a plus), showcasing expertise in maintaining brand consistency, problem-solving, and leading cross-functional projects, with a focus on both B2C and B2B contexts.
  • Proven experience in corporate brand management and the ability to maintain consistent brand messaging.
  • Expert-level proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
  • Experience in UI/UX design, video editing, and motion graphics is a plus.
  • B2B experience preferred, with a strong understanding of business-to-business design needs.
  • Excellent creative and concept development skills, with a strong understanding of typography, color theory, and layout principles.
  • Detail-oriented with a strong sense of aesthetics and design trends.
  • Ability to guide, evaluate, and redirect creative development as needed to ensure project success.
  • Strong communication and collaboration skills, with the ability to work well within a team environment.
  • Ability to independently manage multiple projects, prioritize tasks, and meet deadlines.
  • Possess a good design 'flair' and be a broad thinker who can offer a variety of creative solutions.

What We Offer:

We provide an exciting, fast-growing environment where you'll face stimulating challenges and have the opportunity to drive innovation in the lighting industry. We believe in fostering professional growth and offer a supportive, collaborative atmosphere where your contributions make a real impact. In addition to career development opportunities, we offer a comprehensive benefits package, including health insurance, a 401(k) retirement plan with company matching, paid time off, and more.

This role is onsite in Carson, CA.

The salary range is $80,000-$110,000 annually.

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