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Retail Sales and Marketing Specialist

2 months ago

Fort Smith Arkansas, United States General Mills Full time
Job Description:

Overview:

The Sales and Merchandising Representative plays a critical role in driving sales and profitability for General Mills. This position is responsible for delivering exceptional in-store execution of selling, merchandising, and distribution initiatives across a designated geographical area.

Key Responsibilities:

  • Field Selling (70% of time):
    • Maximize incremental sales and displays based on in-store observations and selling into key decision makers.
    • Deliver sales results exhibiting superior sales and negotiation skills.
    • Develop and maintain partnerships with key decision makers within the territory to overcome objections and maximize sales results.
  • Problem Solving & Analytics (10% of time):
    • Develop foundational selling skills and product knowledge through immersive field experiences.
    • Utilize analytical data to drive sales at the store level.
    • Prepare for retail sales calls by gathering relevant store, product, and market data to create effective selling presentations for key decision makers.
  • Executional Excellence (20% of time):
    • Take personal accountability and ownership for results, and deeply understand customer needs.
    • Understand General Mills products, categories, and brand priorities and how to link those to store opportunities.
    • Communicate market insights from the store level to management.
    • Leverage point of sale materials to drive incremental displays.
    • Successfully execute NRO retail priorities, through results-driven retail coverage.

Leadership Behaviors:

Model General Mills leadership behaviors and values to foster an inclusive environment, embrace a learning and growth mindset, and demonstrate personal accountability.

Additional Benefits:

  • Fleet Eligible
  • Can opt-in to receive a company car or join the car allowance program
  • A gas card is also provided when selecting the company car
  • Up to 15 days of vacation annually (prorated based on start date) and 11 paid company holidays
  • 401(k) matching
  • Health Insurance - Includes medical, dental, vision, and life insurance

Minimum Qualifications:

  • Must live in a 15-mile radius of the respective zip codes or be willing to self-relocate within 30 days of the start
  • Passion to sell/represent General Mills and our top consumer food brands
  • A valid driver's license and satisfactory driving record
  • Relevant work experience with a High School Diploma/equivalent
  • Proficient ability to use tablets (i.e. iPad) and Microsoft Excel and PowerPoint
  • Strong interpersonal and communication skills with internal and external partners
  • Strong problem-solving, analytic, influencing, and negotiation skills
  • Ability to work with a high degree of independence