Digital Marketing Strategist

1 week ago


Lehighton, Pennsylvania, United States Dealer World LLC Full time
Job Title: Performance Manager

At Dealer World LLC, we're seeking a highly skilled Performance Manager to join our team. As a key member of our marketing team, you will be responsible for driving client success and growth through innovative digital marketing strategies.

Key Responsibilities:
  • Automotive Expertise: Leverage your knowledge of the automotive industry to enhance client account performance through various reporting, digital and traditional advertising, SEO, and website optimization.
  • Strategic Leadership: Oversee multiple client accounts and develop performance strategies specific to the automotive industry that meet client goals and company standards.
  • Collaborative Innovation: Collaborate with internal teams to craft and implement innovative marketing strategies that align with automotive retail trends.
  • Client Relations and Communication: Build and maintain strong relationships with key dealership personnel, including Dealers, General Managers, and Sales Managers.
  • Team Support and Management: Guide and support account managers to ensure effective team operations and client service excellence.
Requirements:
  • Automotive Industry Experience: Previous experience working in the automotive sector is required.
  • Professional Attitude: Passionate about client success with a proactive and positive approach to challenges.
  • Digital Marketing Expertise: Proficient in digital marketing strategies, including Google Analytics, SEO, and CRM reporting.
  • Experience: Demonstrable experience in managing complex marketing campaigns and optimizing client accounts in the automotive space.
  • Analytical Proficiency: Skilled in data analysis with the ability to translate insights into actionable strategies.
  • Communication and Relationships: Strong communication skills with a proven track record in building and sustaining client relationships.
  • Adaptability: Willingness to travel occasionally and adapt quickly to meet client needs and market demands.