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Director of Product Portfolio
1 week ago
About the Role:
">The Senior Director of Brand Management is a critical leadership position within our organization. This role will oversee the development, management, and implementation of brand marketing initiatives for our Family of Brands and Exclusive Brand portfolios.
">Key Responsibilities:
">- ">
- Develop and execute year-long communications and engagement plans for the product portfolio including promotions, digital content, sales training, and customer event activation">
- Analyze market data, pull out actionable insights, and translate them into activation plans that drive growth and business objectives">
- Lead cross-functional teams of colleagues from manufacturing, sales, category management, customer experience, and event teams to execute brand plans">
- Direct all facets of brand management including leading the Family of Brands and Exclusive Brands portfolio of new and existing items">
Requirements:
">- ">
- 10+ years of Brand Management experience, Foodservice or CPG food brand management preferred">
- Proven experience in building and developing brands">
- Experience in managing people including multiple stakeholders to achieve buy-in or consensus">
- Experience communicating at a senior level">
Benefits:
">At Shamrock Foods Company, we value our associates' contributions to our success. Our comprehensive benefits package includes health insurance, a 401(k) Savings Plan, Profit Sharing, Paid Time Off, and wellness programs.