Current jobs related to Brand Strategist - Tacoma, Washington - Sprague Pest Solutions

Sprague Pest Solutions is a leading commercial pest control company in the West, headquartered in Tacoma, WA. With a rich history spanning almost 100 years, our company has established a strong reputation for delivering world-class customer service and results-driven solutions.

We are seeking a highly skilled Brand Strategist to join our Marketing team. As a key member of our team, you will be responsible for developing and implementing comprehensive brand strategies to drive business growth and enhance market presence.

• Promote and represent the brand through various channels, including events, social media, and in-person interactions.
• Collaborate with the marketing team to create and ensure consistent brand representation across all channels.
• Develop and execute creative marketing campaigns that effectively communicate our brand message.
• Manage the Sprague Storefront, including uniforms, swag, promotional items, and operational collateral.
• Oversee the creation and maintenance of brand assets, including logos, taglines, and other visual identity elements.
• Engage with customers and followers on social media platforms, responding to inquiries and fostering positive relationships.
• Monitor and report on the effectiveness of social media efforts and provide insights for improvements.
• Manage Sprague's internal resource center (The Hive) and Sprague website for design and functionality.
• Establish brand guidelines and ensure all company stakeholders are educated and adhere to them.
• Manage cross-functional project teams to execute brand initiatives effectively.
• Foster relationships with key industry partners, influencers, and external agencies to enhance brand visibility and reputation.

• Bachelor's degree in Marketing, Graphic Design, Communications, or a related field.
• 3-5 years experience as a Brand Ambassador or similar role, with a strong portfolio of graphic design work.
• Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Strong understanding of social media platforms and digital marketing strategies.
• Passion for design and staying current with industry trends.
• Knowledge of the latest industry trends and best practices in communications.
• Capacity to handle sensitive information with discretion and confidentiality.
• Ability to work independently and as part of a team, with excellent time management skills.
• Creative thinking and problem-solving abilities.
• Excellent communicator, both written and verbal, able to communicate complex concepts and risk factors to stakeholders and influence decision making.
• Ability and aptitude with Microsoft Office Suite and other technology necessary for successful day-to-day functioning in a business environment.