Current jobs related to Digital Marketing Manager - Chevy Chase, Maryland - GEICO

  • Lead Marketing Analyst

    3 weeks ago

    Chevy Chase, Maryland, United States GEICO Full time

    Job SummaryGEICO's Marketing Department is seeking a highly motivated and experienced Marketing Data Insights Specialist to join the Marketing Digital Analytics team. The ideal candidate will have a strong background in marketing analytics and data visualization, with the ability to analyze complex data sets and present insights to stakeholders.The...

  • Marketing Data Analyst Lead

    3 weeks ago

    Chevy Chase, Maryland, United States GEICO Full time

    Job Title: Lead Marketing AnalystGEICO's Marketing Department is seeking a highly motivated and enthusiastic individual to join the Marketing Digital Analytics team. We are looking to hire an experienced Lead Marketing Analyst who will play a key role in informing advertising decisions for GEICO's brand.Responsibilities:Leading analytics projects to produce...

  • CRM Director

    1 month ago

    Chevy Chase, Maryland, United States The Knot Worldwide Full time

    About the RoleThe Knot Worldwide is seeking an experienced CRM leader to build a world-class CRM program for our company. As a Director, Consumer CRM, you will be responsible for developing and executing a comprehensive CRM strategy that drives customer engagement, retention, and growth.Key ResponsibilitiesDevelop and implement a CRM lifecycle strategy that...

  • CRM Director

    3 weeks ago

    Chevy Chase, Maryland, United States The Knot Worldwide Full time

    About the RoleThe Knot Worldwide is seeking an experienced CRM Director to lead the development of a world-class CRM program for our consumer-facing brands. This role will be responsible for building a best-in-class personalization experience, engaging couples, and increasing value through data-driven strategies.Key ResponsibilitiesDevelop a CRM lifecycle...

  • Senior UX Content Strategist

    3 weeks ago

    Chevy Chase, Maryland, United States The Knot Worldwide Full time

    About the RoleAt The Knot Worldwide, we're seeking a talented Senior UX Writer to join our team. As a Senior UX Writer, you will play a key role in shaping our digital experiences through clear and concise language. You will collaborate with product designers and product marketers to craft content that is both useful and engaging. Your expertise will help...

  • Product Enablement Manager

    2 weeks ago

    Chevy Chase, Maryland, United States The Knot Worldwide Full time

    About the RoleWe are seeking an experienced Enablement Manager to join our Product Enablement team at The Knot Worldwide. As a key member of our team, you will play a critical role in bridging the gap between product development and our internal teams, ensuring they have the knowledge and resources needed to drive product adoption and customer...

  • Senior UX Writer

    3 weeks ago

    Chevy Chase, Maryland, United States The Knot Worldwide Full time

    Job SummaryAs a Senior UX Writer at The Knot Worldwide, you will be responsible for crafting clear and concise content that enhances our digital experiences. You will work closely with product designers and marketers to develop a unified voice and tone that resonates with our users.Key Responsibilities* Develop and maintain a consistent brand voice and tone...

  • Strategic Vendor Engagement Manager

    2 weeks ago

    Chevy Chase, Maryland, United States The Knot Worldwide Full time

    About the RoleThe Lifecycle Marketing Manager will be responsible for building a loyal and engaged vendor base through effective onboarding, targeted upselling, and strong retention strategies. This role will drive strategies to quickly engage vendors, delivering timely and relevant interactions and offers throughout their journey to maximize vendor lifetime...

  • Claims Project Manager

    4 weeks ago

    Chevy Chase, Maryland, United States solera Full time

    At Solera, we're transforming the vehicle lifecycle into a connected digital experience. Our team is dedicated to bringing the future to bear today through cognitive answers, insights, algorithms, and automation.The RoleWe're seeking a Project Manager to join our team. As a Project Manager, you'll work with clients to conduct pre-loss assessments, post-loss...

  • Strategic Portfolio Manager

    3 weeks ago

    Chevy Chase, Maryland, United States Geico - Government Employees Insurance Company Full time

    Job SummaryAs a key member of the Geico team, the Strategic Portfolio Manager will play a critical role in evaluating workplace strategies and collaborating with internal partners to drive business growth. This role requires a unique blend of business acumen, leadership skills, and real estate expertise.Key Responsibilities* Develop and communicate real...

  • Director, Technology Attorney

    3 weeks ago

    Chevy Chase, Maryland, United States GEICO Full time

    Job DescriptionGEICO is seeking a seasoned attorney to join our Legal Department as a Director of Technology. This role will focus on advising on technology products and initiatives, including those involving artificial intelligence and innovative technologies. The ideal candidate will possess a deep understanding of the laws and regulations impacting...

  • Investment Associate

    3 weeks ago

    Chevy Chase, Maryland, United States Howard Hughes Medical Institute Full time

    Join Our Investment Team at the Howard Hughes Medical InstituteThe Howard Hughes Medical Institute (HHMI) is seeking a highly motivated and detail-oriented Investment Associate to join our Investment team. As a key member of our team, you will support investment decision-making in various asset classes, including public and private equities, hedge funds, and...

  • Director of Technology Law

    3 weeks ago

    Chevy Chase, Maryland, United States GEICO Full time

    Job Title: Director, Technology AttorneyGEICO is seeking a seasoned technology attorney to join our Legal Department. This role will focus on advising on technology products and initiatives, including those involving artificial intelligence and innovative technologies. The ideal candidate will possess a deep understanding of the laws and regulations...

  • General Manager

    4 weeks ago

    Chevy Chase, Maryland, United States Playa Bowls Full time

    About Playa BowlsPlaya Bowls is a leading fast-casual restaurant concept that brings super fruit bowls to the masses using only the freshest, highest quality ingredients. Our mission is to provide a fantastic in-store brand experience while fostering a positive and enthusiastic work environment.Job SummaryWe are seeking a highly motivated and experienced...

  • Content Optimization Specialist

    2 weeks ago

    Chevy Chase, Maryland, United States The Knot Worldwide Full time

    About the RoleThe Optimization Editor will play a crucial role in maximizing the performance of predetermined articles using provided guidelines and outlines alongside seasoned judgment. This position requires a passion for improving user experience and bettering business efficacy, which will be channeled into boosting the usefulness and visibility of...

  • Strategic Innovation Manager

    2 weeks ago

    Chevy Chase, Maryland, United States Metis Strategy Full time

    We are seeking a highly motivated and forward-thinking candidate to join our team at Metis Strategy, a management and strategy consulting firm focused on the intersection of business and technology.The ideal candidate will bring a wealth of experience in driving innovation, managing the entire product life-cycle, and fostering a culture of creative...

  • Fitness Studio Manager

    3 weeks ago

    Chevy Chase, Maryland, United States MARYLAND STRETCH GROUP LLC Full time

    Job Title: Fitness Studio ManagerJob Summary:We are seeking an experienced Fitness Studio Manager to oversee sales and operations for our brand new studio in Chevy Chase, MD. As a key member of our team, you will be responsible for driving revenue growth, managing staff, and ensuring exceptional customer service.Key Responsibilities:Lead generation and sales...

  • Brand Ambassador

    4 weeks ago

    Chevy Chase, Maryland, United States San Francisco Art Institute Full time

    About This PositionA Brand Ambassador is a sales associate who drives business growth through expertise on a specific vendor line. This role represents the 'face of the brand' and is responsible for technical knowledge of products, product training and education for other sales associates, product feedback to merchants and vendors, and advanced client and...

  • Portfolio Manager

    3 weeks ago

    Chevy Chase, Maryland, United States The Nabo Group Full time

    Job Title: Portfolio ManagerJob Summary:The Nabo Group is seeking a highly motivated and experienced Portfolio Manager to join our team. As a Portfolio Manager, you will be responsible for providing overall supervision of assigned communities, ensuring effective interaction with internal and external customers, and overseeing the operation and administration...

  • Procurement Category Manager

    3 weeks ago

    Chevy Chase, Maryland, United States GEICO Full time

    The GEICO Procurement team seeks an experienced Technology Category Manager to establish effective governance over GEICO technology supplier partnerships.This role is essential to successfully delivering critical cost, risk, and performance management-related efforts for third-party relationships leveraged by their line of business and identifying strategic...

Digital Marketing Manager

2 months ago

Chevy Chase, Maryland, United States GEICO Full time
Job Description

GEICO is seeking a highly skilled and experienced Performance Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for developing and executing digital acquisition strategies to drive business growth and maximize customer lifetime value.

Key Responsibilities
  • Craft and execute customer action-based digital marketing plans aligned with business objectives, customer behavior, and competitive intelligence.
  • Build monthly, quarterly, and annual bottom-up budget scenarios based on targets and marginal return adjustments.
  • Collaborate with the wider GEICO Marketing team on integrated go-to-market plans.
  • Define acquisition channel mix based on granular forecasting for optimal business outcomes.
  • Utilize historical performance data, industry benchmarks, and previous experience to inform recommendations.
  • Partner with Data Sciences to develop and optimize 1PD and 3PD targeting and bidding strategies.
  • Steward optimizations across channels, platforms, tactics, creative, and audiences to maximize CLV, create CAC efficiencies, and improve overall performance.
  • Guide appropriate allocation of funds across proven tactics and emerging opportunities.
  • Ensure media delivers on performance metrics such as quote starts, quote completes, conversion rates, customer lifetime value, and customer acquisition cost.
  • Partner with Analytics and IT to ensure the right tagging and tracking infrastructure is in place to capture customer signals aligned with high-intent and high-value leads.
  • Partner with Analytics, Product, and IT teams to optimize digital conversion rates through A/B testing, landing page optimization, and user experience enhancements.
  • Act as a first mover with a stringent test and learn approach on new platforms.
  • Write clear and concise execution briefs grounded in platform best practices to drive timely, on-brand, and effective assets and copy.
  • Work with Marketing Operations and PMO to improve current go-to-market processes and identify new capabilities to give GEICO a competitive edge.
  • Develop and maintain relationships with Marketing function specialists to ensure alignment in overall planning and successful execution.
  • Apply customer lifetime value and incrementality learnings to better allocate marketing spend and improve forecasting abilities.
  • Drive stakeholder alignment by producing clear and concise business cases and reports for presentation to senior leadership.
Requirements
  • Proven hands-on-keyboard acquisition media experience at a high-volume company/account.
  • Bachelor's Degree.
  • Proficiency with digital advertising platforms and analytics tools - SA360, AdWords, social business managers, Google Analytics, Google Campaign Manager, Various DSPs (Google, Amazon, The TradeDesk).
  • Experience managing and optimizing both quick-turn and long-tail marketing initiatives to maximize positive business outcomes.
  • Strong analytical skills and data-driven decision-making.
  • Deep understanding of how various marketing channels work together, in support of the full customer journey.
  • Comfortable producing a high volume of work in a deadline-driven environment.
  • Ability to identify and kickstart process improvements and work flows.
  • Self-starter with the confidence and ability to tackle new initiatives with little guidance.
  • Ability to balance short-term performance and efficiency needs with long-term sustainable growth needs.
Benefits

As an Associate, you'll enjoy our Total Rewards Program* to help secure your financial future and preserve your health and well-being, including:

  • Premier Medical, Dental, and Vision Insurance with no waiting period.
  • Paid Vacation, Sick, and Parental Leave.
  • 401(k) Plan.
  • Tuition Reimbursement.
  • Paid Training and Licensures.

*Benefits may be different by location. Benefit eligibility requirements vary and may include length of service.

**Coverage begins on the date of hire. Must enroll in New Hire Benefits within 30 days of the date of hire for coverage to take effect.

The equal employment opportunity policy of the GEICO Companies provides for a fair and equal employment opportunity for all associates and job applicants regardless of race, color, religious creed, national origin, ancestry, age, gender, pregnancy, sexual orientation, gender identity, marital status, familial status, disability, or genetic information, in compliance with applicable federal, state, and local law.

GEICO hires and promotes individuals solely on the basis of their qualifications for the job to be filled.

GEICO reasonably accommodates qualified individuals with disabilities to enable them to receive equal employment opportunity and/or perform the essential functions of the job, unless the accommodation would impose an undue hardship to the Company.

This applies to all applicants and associates.

GEICO also provides a work environment in which each associate is able to be productive and work to the best of their ability.

We do not condone or tolerate an atmosphere of intimidation or harassment.

We expect and require the cooperation of all associates in maintaining an atmosphere free from discrimination and harassment with mutual respect by and for all associates and applicants.