Campus Marketing Specialist for Food Service Transformation
4 days ago
Job Overview
We are seeking a skilled Campus Marketing Manager to join our team at the University of Arkansas. This is an excellent opportunity to work with a dynamic organization that is redefining the on-campus dining experience.
About Us
At Chartwells Higher Education, we operate over 300 college and university campuses across the country, providing innovative and high-tech food-infused social spaces that foster meaningful relationships and interactions among students, faculty, and staff.
About the Role
The successful candidate will be responsible for developing and managing annual marketing plans for campus dining operations, driving revenue growth through meal plan sales, retail sales, and catering.
Main Responsibilities:
- Drive Guest Satisfaction: Curate dynamic student experiences that elevate engagement, foster loyalty, and promote guest satisfaction.
- Develop Marketing Plans: Create and implement annual marketing plans for campus dining operations, focusing on revenue growth through meal plan sales, retail sales, and catering.
- Sales Growth Strategy: Develop and execute strategies to drive sales growth in meal plans, retail sales, and catering.
- Team Leadership: Supervise and direct all dining marketing efforts on campus, ensuring units adhere to Chartwells residential, retail, and catering brand standards.
- Dining Experience Enhancement: Work collaboratively with the university community to enhance campus partnerships, support sustainability awareness, and promote nutritional and dietary awareness.
- Marketing Collateral Creation: Develop impactful marketing collateral, including brochures, newsletters, programming announcements, promotional guides, and guest feedback systems.
- Trends Forecasting: Analyze guest feedback, trends, and insights to drive guest satisfaction and elevate the dining experience.
- Event Planning: Coordinate and plan programming and events, leading a diverse committee of university and Chartwells participants.
Required Qualifications:
- Bachelor's Degree in Marketing: A degree in Marketing or a related field is preferred.
- Marketing Experience: A minimum of four years of marketing experience, preferably in Higher Education.
- Presentation Skills: Ability to present to large groups and communicate effectively with various stakeholders.
- Merchandising Knowledge: Knowledge of merchandising and promotions is essential.
- Public Relations Experience: Proficient communication skills and public relations experience are required.
- Team Management: Experience in managing and leading teams is necessary.
Benefits
- Medical, Dental, and Vision Insurance: Comprehensive health insurance coverage for Associates.
- Life Insurance/AD: Life insurance and accidental death benefits.
- Disability Insurance: Disability insurance to protect against unexpected absences.
- Retirement Plan: Retirement savings plan with employer matching.
- Paid Time Off: Generous paid time off policy.
- Holiday Time Off: Additional holiday time off for Associates.
- Associate Shopping Program: Exclusive shopping discounts for Associates.
- Health and Wellness Programs: Access to health and wellness programs for a healthy lifestyle.
- Discount Marketplace: Discounts on products and services from popular brands.
- Identity Theft Protection: Identity theft protection for peace of mind.
- Pet Insurance: Pet insurance for furry friends.
- Commuter Benefits: Commuter benefits for convenient transportation.
- Employee Assistance Program: Confidential employee assistance program for personal support.
- Flexible Spending Accounts (FSAs): Flexible spending accounts for tax-free benefits.
Salary: $65,000 - $85,000 per year, depending on experience and qualifications.
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Fayetteville, Arkansas, United States Chartwells Higher Education Full timeAbout the OpportunityWe are seeking a highly skilled Campus Marketing Specialist to join our team at Chartwells Higher Education.This role will involve developing and executing marketing strategies to promote our campus dining services and drive guest satisfaction.Key ResponsibilitiesCurate engaging student experiences that enhance the overall campus...
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