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Brand Strategist

2 months ago


Tacoma, Washington, United States Sprague Pest Solutions Full time
About Sprague Pest Solutions

Sprague Pest Solutions is a leading commercial pest control company in the West, headquartered in Tacoma, WA. With a rich history spanning almost 100 years, our company has established a strong, highly regarded brand and a team of pest control experts known for their world-class customer service and results-driven customer solutions.

Job Summary

We are seeking a skilled Brand Strategist to join our Marketing team. As a key member of our team, you will be responsible for developing and implementing comprehensive brand strategies to drive business growth and enhance market presence.

Key Responsibilities
  • Promote and represent the brand through various channels, including events, social media, and in-person interactions.
  • Serve as a brand expert for external and internal events, tradeshows, and meetings.
  • Co-develop and execute creative marketing campaigns that effectively communicate our brand message.
  • Create visually appealing graphics, including social media posts, banners, flyers, and promotional materials.
  • Manage the Sprague Storefront, including uniforms, swag, promotional items, operational collateral, etc.
  • Oversee the creation and maintenance of brand assets, including logos, taglines, etc.
  • Engage with customers and followers on social media platforms, responding to inquiries and fostering positive relationships.
  • Collaborate with the marketing team to ensure brand consistency across all platforms.
  • Monitor and report on the effectiveness of social media efforts and provide insights for improvements.
  • Manage Sprague's internal resource center (The Hive) and Sprague website for design and functionality.
  • Establish brand guidelines and ensure all company stakeholders are educated and adhere to them.
  • Manage cross-functional project teams to execute brand initiatives effectively.
  • Foster relationships with key industry partners, influencers, and external agencies to enhance brand visibility and reputation.
Requirements
  • Bachelor's degree in Marketing, Graphic Design, Communications, or a related field.
  • 3-5 years experience as a Brand Ambassador or similar role, with a strong portfolio of graphic design work.
  • Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
  • Strong understanding of social media platforms and digital marketing strategies.
  • Passion for design and staying current with industry trends.
  • Knowledge of the latest industry trends and best practices in communications.
  • Capacity to handle sensitive information with discretion and confidentiality.
  • Ability to work independently and as part of a team.
  • Excellent time management skills.
  • Creative thinking and problem-solving abilities.
  • Excellent communicator, both written and verbal.
What We Offer
  • Yearly salary: $85,000-$90,000.
  • On-the-job training and licensing.
  • Pride in your work and the Sprague mission.
  • A supportive team environment based on family values.
  • Unlimited growth opportunities, with continuing education and leadership training.
  • Hybrid work environment; flexible days in office.
  • Benefits: Health, Vision, Dental Insurance within 30 days of hire; 401K after 1 year, with 100% match up to 3% plus 50% match up to 6%; Paid time off: Personal time available day 1, holiday and vacation time after 90 days; Childcare assistance and college savings plan.
Equal Opportunity Employer

Sprague Pest Solutions is an Equal Opportunity employer and promotes diversity through a culture of inclusion and opportunity. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, disability, veteran status, or any other characteristics protected by law.