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Marketing Automation Specialist

2 months ago

Shakopee, Minnesota, United States CommScope Full time
Job Title: Marketo Marketing Architect

We are seeking a highly skilled Marketo Marketing Architect to join our team at CommScope. As a key member of our marketing team, you will play a critical role in ensuring our marketing automation technology stack, processes, and database are best-in-class.

Key Responsibilities:
  • Act as the Marketo administrator responsible for leveraging the latest advances across technology to implement data governance and support process improvements
  • Oversee day-to-day instance architecture execution work to optimize Marketing and CRM technology and integrations and manage operational programs, automations, database hygiene, lead scoring, and lifecycle management
  • Hands-on marketing technology expert, responsible for project management and execution of various business needs in a scalable and sustainable fashion
  • Collaborate with the global CommScope marketing, sales, and IT teams to configure and use Marketo to optimize the teams overall marketing strategy and marketing intelligence initiatives
Requirements:
  • Bachelor's degree in marketing, business, IT, or a related field and eight or more years of marketing experience
  • Experience as a Marketo system administrator, marketing operations manager, and/or owner of data, technology, and process management
  • Marketo Certified Expert
  • Proficiency in lead management, including scoring, routing, and nurturing
  • Experience in working with related CRM platforms, preferably Microsoft Dynamics, and integration of leads and marketing campaigns between the CRM and Marketo
What We Offer:
  • A dynamic and collaborative work environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package

At CommScope, we are committed to delivering connectivity that empowers how we live, work, and learn. If you are a motivated and experienced marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity.