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Undergraduate Brand Management Internship Opportunity

2 months ago


Camden, New Jersey, United States Campbell Soup Company Full time
About the Role

Campbell Soup Company is seeking a highly motivated and detail-oriented Undergraduate Brand Management Intern to join our Marketing Team for the summer of 2024. As a key team member, you will be responsible for developing an in-depth analysis of a holistic business opportunity and creating a strategic recommendation to drive business impact.

Key Responsibilities
  • Plan, develop, and execute a business recommendation that will culminate in a presentation to the Chief Marketing Officer and senior marketing leadership team.
  • Collaborate with cross-functional teams across multiple areas of accountability, including package graphics design, promotion and public relations events, volume forecasting, competitive performance analysis, market research, advertising development, new product innovation, and marketing strategy formulation.
  • Participate in day-to-day business needs and an active training plan that includes plant tours, retail sales visits, and interactions with key agency partners.
Requirements
  • Current undergraduate student completing their degree in spring/summer 2025, preferably with a focus/concentration in marketing.
  • Minimum GPA of 3.0.
  • Excellent communication skills.
  • Strong analytical ability.
  • Solid team skills.
  • Foundational marketing skills.
  • Creativity and thought leadership.
  • Must be authorized to work in the US without sponsorship or assistance from the company.
About Campbell's

Campbell Soup Company is a leading manufacturer of food and beverage products. We are committed to providing equal opportunity for employees and applicants in all aspects of the employment relationship, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, veteran status, disability, age, religion, or any other classification protected by law.