Senior Digital Marketing Manager
3 weeks ago
We are looking for a skilled Senior Digital Marketing Manager to lead our digital communications efforts at Groundwork Collaborative.
About Us
Our organization is driven by the idea that 'We Are The Economy.' We fight for progressive economic policy and narrative change that builds accountable public power, breaks up concentrations of private power, and centers people who have been left out of prosperity.
Job Description
The ideal candidate will oversee and grow our online reach through digital channels, including social media, websites, email programs, and toolkits. They will work closely with our team to develop a video strategy, create engaging content, and monitor social platforms to identify opportunities and challenges.
Key Responsibilities
- Develop and implement a comprehensive digital marketing strategy that reaches our core audiences.
- Create and manage our digital assets, including content, videos, graphics, and other digital products.
- Monitor social media and identify opportunities to leverage, promote, and publicize organizational initiatives.
- Conduct digital outreach, draft social media and website content, and execute other key tactics for a successful digital program.
- Collaborate with our team to develop and track outcomes of our digital communications strategies.
Requirements
You should have experience developing robust digital strategies and content, strong organizational skills, attention to detail, high initiative, strong interpersonal skills, discretion, and mature judgment. Familiarity with the progressive economic policymaking community and knowledge of web analytics platforms are also essential.
Estimated Salary Range: $97,000 - $134,000 per year
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