Healthcare Membership Specialist
3 weeks ago
Key Responsibilities:
- Identify and cultivate new patient opportunities: Drive new patient enrollment year-round by identifying, cultivating, and securing new patients through direct-to-consumer, business-to-business, and community stakeholder relationships.
- Evaluate and address customer needs: Meet individual seniors and groups in their homes, senior centers, houses of worship, and other community gathering places to evangelize the ArchWell Health mission & value proposition for seniors. Ensure seniors gain access to the care they need.
- Promote ArchWell Health services: Plan, coordinate, and execute local events in the community and in our centers to help reach our ideal patients (e.g. medically underserved, Medicare-eligible seniors).
- Develop strategic partnerships: Cultivate relationships with individual health plan agents, independent brokers, social workers, case workers, senior housing managers, senior centers, and related community providers to position ArchWell Health as their preferred provider for senior healthcare when referring or assigning patients to a primary care physician.
- Collaborate with Community Relations: Partner with ArchWell Health Community Relations on initiatives with community officials/influencers, businesses, and public health programs that appropriately drive new patient growth.
- Sales and Marketing Tools: Leverage sales & marketing tools (e.g. Salesforce) to identify and cultivate new patients, maintain current prospect information, and document sales interactions. Provide monthly activity calendar reflecting community access points and tabletop venues. Creates penetration plans and initiatives in target sub-markets & channels
- Customer Engagement: Engage with new patients through and beyond their first appointment. Maintain relationships with enrolled patients to positively impact retention. Helps address and resolve customer complaints and issues
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