Data Strategy Expert

3 weeks ago


New York, New York, United States Caliber Sourcing Full time
Job Description
The Senior Consultant, Data Strategy will work with clients undergoing a data-driven transformation across the globe. This role contributes to accelerating and driving the DDT strategy for clients, working in partnership with Digital directors, client teams, and practice capability. The role ensures the agency is an industry leader in digital thinking, execution, and value realization for clients through data-driven solutions.

This position requires strong data and data-driven marketing knowledge, able to interpret client business/technical requirements, and support in translating these into clearly articulated, parceled up learning agendas and strategies to accelerate how data and technology supports the maximization of client business outcomes. Additionally, the role involves working with planners, clients, strategy directors and digital directors to define an audience framework and data strategy for each brand and overall brand portfolio tapping into relevant data partners, publishers, and first-party data ecosystem.
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