Public Relations Manager
3 days ago
New York Legal Assistance Group (NYLAG) is seeking a skilled communications professional to join our team as a Media Relations Manager. In this role, you will play a crucial part in driving earned media strategies and elevating our work and mission in the media.
About the PositionThe Media Relations Manager will report to the Director of Communications and will be responsible for supporting the strategy and execution of all earned media processes. This includes developing and sending pitches, serving as a press contact, tracking media coverage, and updating the website with NYLAG mentions.
You will work closely with staff throughout the organization to ensure media training and preparedness, including facilitating and staffing interviews. Your goal will be to stay up to date on relevant news and identify media opportunities, while collaborating with colleagues to achieve our communication goals.
Responsibilities- Develop and send pitches in partnership with the Director of Communications.
- Serve as a press contact, maintaining key relationships with reporters, producers, and bookers, and keeping organized press lists up to date.
- Track media coverage, both of NYLAG and of current events relevant to our work, and update the website with NYLAG mentions.
- Collaborate with staff throughout the organization to ensure media training and preparedness, including facilitating and staffing interviews.
To succeed in this role, you will need a strong background in communications, with at least 3-5 years of experience in a fast-paced comms shop. You will have excellent writing skills, the ability to adapt quickly to changing priorities, and a deep understanding of and commitment to racial, economic, and social justice.
Familiarity with state and local policy and their impacts is a plus, as is experience interacting directly with members of the press and securing placements across the media landscape.
What We OfferWe offer a competitive salary range of $80,000 to $90,000 annually, depending on experience. You will also be eligible for medical, dental, vision, 401k, life insurance, long-term disability, commuter benefits, and flexible spending accounts for Medical and Dependent care.
NYLAG is committed to diversity and inclusion, and we welcome applicants from diverse backgrounds. We are proud to be an equal opportunity employer and are committed to creating an inclusive environment that values diversity, equity, and inclusion.
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