Current jobs related to Marketing Coordinator - Geneseo, Illinois - Campus Auxiliary Services

Campus Auxiliary Services is a dynamic organization dedicated to providing exceptional services that positively impact campus life. Our team is committed to cultivating a culture of inclusivity, passion, and strong communication.

We are seeking a highly skilled Marketing Coordinator to join our team. As a Marketing Coordinator, you will play a key role in coordinating internal and external marketing efforts for Campus Auxiliary Services. You will work closely with our marketing and business professionals to implement innovative campaigns for branding, events, promotions, and product launches.

• Conduct market research to monitor and identify customer trends, competitor offerings, and demographic data to reach customers through appropriate channels.
• Utilize effective marketing and promotional channels, including media platforms, to relay product messages to customers.
• Report findings of market trends to the Director and suggest ways to incorporate trends into future marketing initiatives.
• Collaborate with creative teams to come up with branding ideas, graphic designs, promotional materials, and develop and edit advertising copy.
• Create, develop, edit, monitor, and publish content for all platforms, ensuring consistency of brand voice while tailoring content to each channel.
• Evaluate the performance of the company's marketing campaigns, promotions, and strategies through evaluating key performance metrics.
• Create innovative marketing campaigns depending on robust data and present the recommendations to management.
• Coordinate, organize, and participate in special events at each location in collaboration with the management team and staff.

• Proficiency in social media management and content creation.
• Knowledge of website, social media, email, and other marketing analytics tools.
• The ability to create compelling stories through written word or video.
• Proficient in Microsoft Office and Adobe Creative Suite.
• Working knowledge of HTML and CSS preferred.
• Excellent project management skills and an understanding of how to manage the priorities of multiple client engagements while meeting deadlines.
• Strong writing and editing skills with keen attention to detail, as well as the ability to adopt the style, tone, and voice of the businesses various types of content.
• Good communication and interpersonal skills while working and collaborating with teams.
• Attention to detail for precise analysis of data.
• Critical thinking and problem-solving skills.
• Time management and multitasking skills with the ability to prioritize tasks.

Bachelor's degree in marketing, communications, new media, journalism, or related field. Two or more years of professional experience in marketing, communications, or journalism ideally within the services/restaurants/hospitality industry. Experience in creating content for multiple social channels. Photography and videography experience preferred.

A portfolio with three written pieces, three social media campaigns or engaging posts, photography samples, and any design project experience.

Comprehensive health and wellness including health, dental, vision, FSA or HSA for full-time employees. Retirement savings with employer match contributions. Life/Disability Insurance. Generous paid time off. 13 paid holidays in addition to PTO. Complimentary dining at our on-campus restaurants and cafés. Career growth opportunities. My Better Benefits discount services. Tuition reimbursement.