Digital Marketing Strategist
1 week ago
Contract Pharmacal Corp is seeking a highly skilled Digital Marketing Strategist to join our team.
Salary Range:$65,000 - $80,000 per year
About the RoleThis position will be responsible for managing paid media, digital communication strategies, content marketing and public relations outreach for Contract Pharmacal Corp's direct-to-consumer brands.
Main Responsibilities:- Develop and execute strategic social media campaigns across various platforms, including Meta Ads, Google Ads, and LinkedIn.
- Monitor, analyze, and optimize campaign performance metrics to drive continuous improvement.
- Collaborate with cross-functional teams to develop and produce marketing collateral, including graphic design and creative strategy.
- Manage relationships with platform advisors/reps and external partners.
- Research, develop, track, and optimize content on social media platforms to increase following and engagement.
- Bachelor of Business or Bachelor of Arts degree with advanced degrees or certifications in digital marketing, social media, or related fields.
- Three years' experience in digital marketing, social media, and/or paid media, with a strong working knowledge of platforms such as Google Analytics and Meta Ads.
- Excellent written and verbal communication skills, with the ability to prioritize, multitask, and own projects.
- Basic IT skills, including development and social media platforms.
- Demonstrated results-oriented approach, with a positive attitude and eagerness to engage with other employees.
- Ability to use hands to operate computer controls, with specific vision abilities required.
- Regularly required to stoop, kneel, crouch, stand, bend, sit, talk, hear, or walk for long periods, with occasional lifting and/or moving up to 50 lbs.
- Hours, travel, and/or work location may be subject to change based on management/company discretion.
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