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Marketing Project Manager
2 months ago
We are seeking a highly skilled and motivated Marketing Specialist to join our dynamic team at Red Dog Media. As a Marketing Specialist, you will be responsible for maximizing profitability for marketing opportunities while paving the way for future growth and automation.
You will own profit/loss for pay per click (PPC) marketing campaigns, create, syndicate, and manage PPC campaigns, manage tests and experiments, develop and refine processes, bidding strategies, documentation, and automation. You will also conduct competitive intelligence research, leverage statistical techniques to analyze data sets, and make predictions and business strategy suggestions.
Your Impact- Maximize profitability for marketing opportunities while paving the way for future growth and automation
- Ownership over Profit/Loss for pay per click (PPC) marketing campaigns
- Creation, syndication, and management of pay per click campaigns
- Management of tests and experiments
- Development and refinement of processes, bidding strategies, documentation, and automation
- Competitive intelligence research
- Leverage various statistical techniques to analyze data sets to discover trends/patterns to make predictions and business strategy suggestions
- Data integrity
- Follows project management from idea to implementation
As a Marketing Specialist, your day-to-day will fluctuate as we aren't looking for someone to pump out the same routine full of monotonous tasks day in and day out. You will deal with constant challenges as you refine and create new processes while managing our portfolio through profit maximization.
Who You AreWe prioritize potential and alignment with our core values - Be a Problem Solver, Be Curious, Be a Championship Teammate, and Be Better Than Yesterday - over prior PPC marketing experience. If you believe your skills could potentially transfer well to this role and the following traits describe you, we encourage you to apply:
- Have a Bachelor's degree or higher
- A data enthusiast with a knack for solving complex puzzles
- An analytically-minded person with strong skills in statistics and algebra
- A Microsoft Excel wizard
- Eager to learn and innovate contributing at a high-performing level
- A highly autonomous individual that drives initiatives forward with minimal oversight
- Enjoys a challenge, competitive industry, and gamifying your work
- Performs well under pressure with a sense of urgency
- Values the independent nature of work getting in the zone and going deep on a subject
Pay per click marketing experience, Microsoft SQL (query creation), solid knowledge of Google Ads, experience with Google Ads Editor, Google Analytics, Microsoft Ads (Bing Ads), conversion rate optimization.
What We OfferWe offer a competitive salary range of $60,000 - $90,000 a year, group health care insurance, dental & vision insurance available, 401k plan, 401k match, unmetered PTO, beautiful office space, all hardware and software tools provided, employee development, in-office professional chef, requested beverages and snacks stocked, in-office gym space available, employee appreciation program, team time hangouts, annual company parties, regular donations to charity.
Ready to Make an Impact?Start by taking this quick survey and let us get to know you better. Once you have applied, we will reach out regarding next steps in the evaluation process.