SEO Strategist

Treasured Pets Foundation Inc is a registered 501(c)(3) tax-exempt organization incorporated in Florida. Our mission is to disrupt and combat Economic Euthanasia, a complex problem requiring considerable funds and human resources. We need your support to expedite the release of our innovative programs.

We are seeking a passionate SEO professional to own the project execution and analysis that helps drive a best-in-class search strategy across our foundation. As the first SEO at Treasured Pets, this is an incredible opportunity to make a huge impact and drive new contributors.

• Analyze our organization's website to ensure we follow best practices for search engine optimization.
• Research trends and best practices on the web, building links with companies that complement our organization, and writing engaging content that includes the right search engine terms.
• Identify trends and gleaning insights from testing, plus data collection and analysis.
• Create and initiate PPC ads while tracking, reporting, and analyzing results.
• Analyze and optimize our social media platforms for optimal SEO.
• Research new and emergent keywords and integrate them into content.
• Keep track of what competitors are doing and how well it's working for them.
• Develop strategies to team with high-value sites and implement cross-links.
• Collaborate with marketing and advertising teams to create SEO content.
• Suggest changes to sites that improve positioning via content and linking.
• Conduct in-depth keyword research and analysis.
• Monitor key SEO and business KPIs.
• Manage writers and execute content briefs for our blog, newsletter, and website.
• Manage our link-building strategy to drive increases in domain authority.
• Manage our local SEO and Google My Business (GMB) strategy.
• Stay well-informed of industry trends and best practices in search engine optimization.
• Share reporting and analysis of performance metrics with the executive team.
• Help promote SEO awareness and best practices across the organization.

• Self-driven and passionate about SEO.
• Ability to analyze and optimize websites for search engines.
• Excellent research and writing skills.
• Ability to work independently and as part of a team.
• Strong communication and project management skills.

• Unpaid position that will convert to a paid salary of $49,000–$60,000.
• Five+ hours per week with a minimum commitment of six months.
• Remote/Work-from-Home location.
• Reports to: President & Executive Director, COO, BOD.