Salesforce Marketing Cloud Solutions Architect

2 days ago


Mountain View, California, United States Grazitti Interactive Inc. Full time
Job Opportunity: Salesforce Marketing Cloud Solutions Architect

Grazitti Interactive Inc., a global digital services provider, is seeking an experienced Salesforce Marketing Cloud Solutions Architect to join their team.

About the Role

We are looking for a proficient Salesforce Marketing Cloud Solutions Architect who will work with clients to further their digital marketing through Marketing Cloud usage. As a trusted source of knowledge, you will advise clients in line with Marketing Cloud best practice and its growing number of capabilities to ultimately build a vision for a multi-channel roadmap.

Key Responsibilities:
  • Implement, configure, and migrate data using Salesforce Marketing Cloud, as well as work with Marketing Cloud Connect and other integrations.
  • Familiarity with MC Personalization (Interaction Studio) is required, including at least 1-2 successful deliveries, sitemap setup, recipes, trigger campaigns, catalog, and ETL jobs.
  • Requirements gathering, solution design, and writing statements of work.
  • Communicate project concepts and outcomes to client project stakeholders.
  • Create content using Email Studio or Content Builder.
  • Design and implement automated emails using Email Studio, SMS/Push notifications using Mobile Studio, Automation Studio, and Journey Builder, and advise clients on how to optimize further.
  • Strong understanding of digital marketing KPIs, such as email marketing, PPC, and other marketing conversion metrics.
  • Experience in reporting and analyzing email activity using Email Studio reports and Journey Builder.
  • Nice to have: proficiency with Data Views and Discover Reports within Analytics Builder, Einstein Engagement.
  • Design and/or build integrations between Marketing Cloud and 3rd-party applications or data sources.
  • Conduct user training and actively promote user adoption of Marketing Cloud.
Required Qualifications and Skills:
  • At least 6-8 years' experience working hands-on in Marketing Cloud implementations, ideally involving integrations with Salesforce core and other platforms.
  • MC Personalization (Interaction Studio) is required, which includes at least 1-2 successful deliveries, sitemap setup, recipes, trigger campaigns, catalog, and ETL jobs.
  • Certified Marketing Cloud Consultant.
  • Certified Marketing Cloud Email Specialist.
  • Ability to work with clients to design customer journeys and associated data models.
  • Extensive experience with Marketing Cloud Studios & Builders, Email Studio, Content Builder, Journey Builder, and Automation Studio, and ideally also Cloud Pages and Mobile Studio.
  • Understanding of how to build a custom preference center and why it is needed.
  • Conceptual understanding and ability to establish data models.
Salary Range:

The estimated salary range for this position is $120,000 - $180,000 per year, based on the company's location in the US and industry standards.

About Grazitti Interactive Inc.

Grazitti Interactive Inc. is a global digital services provider leveraging cloud, mobile, and social media technologies to reinvent the way businesses operate. With over 15 years of experience, we have helped hundreds of global companies transform their business technologies and save millions.

We combine innovative approaches with our strategic partnerships with technology pioneers like Salesforce, Google, Alteryx, Microsoft, Adobe, Khoros, Optimizely, Acquia, Shopify, HubSpot, Higher Logic, and more.



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