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Editorial Visionary

2 months ago

Beverly Hills, California, United States Alo Moves Full time
Editorial Director

We're seeking a seasoned Editorial Director to spearhead our brand's storytelling efforts. This role requires a visionary leader who can craft compelling narratives that resonate with our audience across all marketing channels.

Key Responsibilities:
  • Lead with Inspiration: Manage and mentor our copy team to create engaging, on-brand content that drives connection and action.
  • Shape Our Story: Develop and execute a bold editorial strategy that reflects our brand's ethos and elevates our position as a leader in mindful movement and wellness.
  • Craft Compelling Narratives: Identify storytelling moments that align with our seasonal collections, product launches, and community events, and bring our purpose to life through powerful copy.
  • Collaborate & Elevate: Partner closely with the Marketing, Creative, Product, and Social Media teams to ensure our stories are seamlessly woven through all content and campaigns.
  • Own the Editorial Calendar: Oversee the editorial calendar to ensure every piece of content is delivered on time and on point, coordinating with teams to meet deadlines and align on priorities.
  • Optimize for Impact: Collaborate with our digital marketing and SEO teams to ensure every word is not just beautifully written but also optimized for performance.
  • Be a Brand Advocate: Act as a passionate advocate for our mission of mindful movement, wellness, and community, leading the charge in building our brand's thought leadership in the wellness space.
  • Mentor & Grow Talent: Provide guidance, feedback, and growth opportunities for the copy team, fostering an environment where creativity and collaboration thrive.
Requirements:
  • A deep love for words and storytelling, with 10+ years of experience in editorial roles focused on brand copy, content strategy, and team leadership.
  • A strong portfolio that showcases your ability to create engaging, on-brand narratives that drive connection and action.
  • Proven success in developing content strategies that fuel brand engagement and growth.
  • A natural leader who thrives on mentoring teams and elevating others to do their best work.
  • Exceptional writing, editing, and communication skills with a keen eye for detail and a deep understanding of brand voice and tone.
  • A collaborative spirit and the ability to work cross-functionally in a fast-paced, dynamic environment.
  • Knowledge of SEO and experience optimizing content for digital channels.
  • A passion for wellness, mindfulness, and living an active lifestyle.