Visual Merchandising Manager

1 week ago


Westlake Village, California, United States The Guitar Center Company Full time
Director of Visual Merchandising

The Director of Visual Merchandising will develop and implement visual merchandising strategies to drive sales and enhance customer experience across Guitar Center Retail Stores. This role requires a strategic thinker with a strong understanding of retail trends, consumer behavior, and visual design principles.

Key Responsibilities
  • Strategy Development:
    • Work cross-functionally to develop and implement visual merchandising strategies for Guitar Center stores based on key business objectives.
    • Deliver a consistent and engaging customer experience across the chain.
    • Align visual merchandising plans with the overall brand strategy and omni-channel business objectives.
    • Stay abreast of industry and customer trends and competitive landscape to inform strategy.
  • Visual Merchandising Execution:
    • Oversee the design and execution of in-store merchandising interpreting the Merchants' vision by optimizing window displays, in-store displays, and online visual content.
    • Create brand standards and ensure visual merchandising guidelines are adhered to across all channels.
    • Coordinate with marketing, product, and sales teams to support promotions, product launches, and seasonal campaigns.
    • Negotiate with vendors to procure the best cost/quality proposition.
  • Team Leadership:
    • Lead, mentor, and develop a team of visual merchandisers.
    • Provide clear direction and feedback to ensure high standards of visual presentation.
    • Foster a collaborative and innovative team culture.
  • Collaboration and Communication:
    • Work closely with the Guitar Center Marketing, Merchandising, eCommerce, and Retail teams to ensure cohesive and effective visual presentation.
    • Communicate visual merchandising plans and updates to stakeholders.
    • Partner with store operations and online teams to implement visual merchandising strategies.
  • Performance Analysis:
    • Monitor and analyze the effectiveness of visual merchandising initiatives.
    • Utilize sales data, customer feedback, and other metrics to refine strategies.
    • Report on visual merchandising performance and make data-driven recommendations for improvement.

Requirements:

  • Bachelor's degree in Visual Merchandising, Marketing, Design, or a related field; or a combination of relevant education and experience.
  • Minimum of 7-10 years of experience in visual merchandising, with at least 3-5 years in a leadership role.
  • Experience in an omnichannel retail environment preferred.

About Guitar Center:

Guitar Center embodies the world of creativity and music by encouraging our teammates to find their own individual sound. We strive to craft lifelong musicians and make a difference in the world by enabling musicians and non-musicians alike to experience the almost indescribable happiness that comes from playing an instrument. We believe in putting our customers first, engaging with respect and integrity and fulfilling our mission with passion.

Why Guitar Center?

With a career at Guitar Center, you become part of the world's largest multichannel musical instrument retailer. Whether at our Stores, Contact Centers, Distribution Centers, or Support Center, Guitar Center employees have a common goal: to help people find their sound and fill the world with more music.



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