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Retail Marketing Coordinator

2 months ago

Universal City, California, United States NBCUniversal Full time

Company Overview:

NBCUniversal is a global leader in the entertainment industry, delivering exceptional content across film, television, and streaming platforms. Our diverse portfolio includes renowned brands such as NBC, CNBC, and Universal Pictures, along with world-class theme parks and attractions. We are dedicated to fostering an inclusive culture that values diversity, equity, and inclusion.

Position Summary:

The Retail Marketing Coordinator plays a crucial role in the execution and enhancement of our comprehensive retail marketing strategies. This position is essential for ensuring effective coordination of marketing initiatives aimed at promoting franchise products, generating excitement, driving customer traffic, boosting sales, and improving overall engagement.

Key Responsibilities:

  • Assist the Director of Omnichannel Retail Marketing and the Associate Manager of Growth Channel Retail Marketing in various projects, including marketing campaigns across digital, social, and in-store platforms.
  • Participate in brainstorming sessions to develop innovative marketing strategies.
  • Monitor and report on marketing trends related to various sectors, including toys, fashion, and consumables, particularly in social media and influencer marketing.
  • Collaborate with cross-functional teams to gather essential product information for marketing purposes.
  • Support the development of marketing briefs and presentations using Excel and Keynote.
  • Manage logistics for campaign execution, ensuring timely distribution of creative assets and tracking campaign performance across multiple channels.
  • Facilitate the organization of marketing events and manage related logistics.
  • Maintain up-to-date records of marketing activities, budgets, and product lists.

Qualifications:

  • Bachelor's degree in marketing, media, advertising, or a related field.
  • 1-2 years of experience in marketing or a similar role.
  • Strong understanding of marketing principles and familiarity with retail environments.
  • Excellent communication skills, both written and verbal.
  • Proficient in Microsoft Office Suite and Keynote.
  • Ability to work both independently and collaboratively within a team.
  • Strong organizational and time-management skills.
  • Creative problem-solving abilities and familiarity with digital marketing tactics.

Work Environment:

This position operates in a hybrid work environment, typically requiring in-office attendance at least three days per week. Occasional travel and flexible hours may be necessary to support marketing events.

Commitment to Diversity:

NBCUniversal is committed to creating a diverse and inclusive workplace. We encourage applications from individuals of all backgrounds and experiences.