Content Strategist for Innovative Storytelling

6 days ago


El Segundo, California, United States LA Times Studios LLC Full time

Job Description:

The Product Specialist plays a crucial role in the organization's digital presence, overseeing the structure and organization of web pages to ensure they are user-friendly and visually appealing. This position involves implementing best practices for site navigation, functionality, and usability.

Main Responsibilities:

  • Webpage Management: Oversee the structure and organization of web pages, ensuring they are user-friendly and visually appealing.
  • Content Management: Regularly update and maintain website content, including text, images, videos, and interactive elements.
  • SEO Optimization: Optimize website content for search engines to improve visibility and drive organic traffic.
  • Website Content Layout: Design and implement effective content layouts for the company website, ensuring an intuitive and engaging user experience.
  • Project management: Ensure content development is completed on time and delivered to appropriate teams for publishing in print or on the web.
  • Content Strategy: Assist in developing and implementing content strategies that support marketing campaigns and business objectives.
  • Collaboration: Work closely with marketing, design, and development teams to ensure cohesive and effective content across all digital platforms.
  • Analytics and Reporting: Monitor website and social media performance using analytics tools. Generate reports and provide insights to guide content strategy and improve user engagement.
  • A/B Testing: Conduct A/B testing on website content and layouts to determine the most effective strategies for user engagement and conversion.

Requirements:

  • Bachelor's degree in Film, Media, Communications, or a related field.
  • 5+ years of experience in production management or a related field.
  • Strong communication, and interpersonal skills.
  • Proven ability to manage multiple projects simultaneously.
  • Excellent problem-solving and decision-making abilities.
  • Proficient in budgeting and financial management.
  • Proficient in proofreading (grammar, spelling, and punctuation).
  • Technical Proficiency: Knowledge of production, analytical, and project management software and tools.
  • Previous experience working in a fast-paced environment with multiple deadlines daily.
  • A deep understanding of user experience (UX) with a strong background in webpage management and the ability to create engaging content that aligns with the company's brand and marketing goals.
  • Detail-oriented and committed to accuracy.

Benefits:

The Los Angeles Times Studios LLC offers a competitive salary range of $80,000 to $88,000, based on skill set, experience, training, licenses, certifications, and other business needs. The company provides equal opportunities for employment and welcomes qualified applicants from diverse backgrounds.



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