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Strategic Marketing Director

1 week ago

Myrtle Beach, South Carolina, United States United Contractors Roofing Full time
About the Role

We are seeking an exceptional Marketing Operations Director to lead our marketing initiatives in Myrtle Beach, SC.

Job Summary

The ideal candidate will have a strong understanding of digital marketing and be able to develop and implement comprehensive marketing strategies to increase brand awareness and drive lead generation.

Key Responsibilities:
  • Strategic Planning & Execution: Develop and implement marketing strategies to achieve business objectives.
  • Internal Collaboration: Work closely with internal teams to create and manage marketing materials for company initiatives.
  • Marketing Inventory Management: Oversee the organization and management of marketing inventory, including promotional materials and supplies.
  • Event Coordination & Support: Plan and execute creative events to promote the company and engage with customers and employees.
  • Content Creation: Oversee the creation of high-quality marketing content, including social media posts, email campaigns, and print materials.
  • Campaign Management: Lead local marketing campaigns, ensuring they are well-coordinated and deliver measurable results.
  • Vendor & Budget Management: Manage relationships with external vendors and ensure projects are completed on time and within budget.
Requirements:
  • A minimum of 3 years of experience in marketing management, preferably in the roofing or construction industry.
  • Strong understanding of digital marketing, including SEO, PPC, email campaigns, and social media.
  • Exceptional communication and leadership skills.
  • Proficiency in marketing tools and platforms, such as Google Analytics, HubSpot, or similar.
  • Ability to analyze data, identify trends, and make data-driven decisions.
What We Offer:
  • A competitive salary range of $52,000 - $58,000.
  • A comprehensive benefits package, including medical, dental, and vision insurance.
  • A 401(k) plan with company match.
  • Opportunities for professional development and growth.
  • A supportive, collaborative work environment.