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Marketing and Communications Specialist

2 months ago

Center Valley, Pennsylvania, United States Pennsylvania State University Full time
Job Title: Marketing and Communications Specialist

Join the Pennsylvania State University team as a Marketing and Communications Specialist, where you will play a key role in developing and executing marketing and communications strategies to promote the university's brand and initiatives.

Job Summary:

We are seeking a highly motivated and creative individual to join our team as a Marketing and Communications Specialist. In this role, you will be responsible for planning, developing, and distributing marketing and communications materials to engage with various audiences and promote the university's mission and values.

Key Responsibilities:
  • Develop and execute marketing and communications strategies to promote the university's brand and initiatives
  • Collaborate with cross-functional teams to create engaging marketing and communications materials
  • Monitor and analyze website and digital traffic to inform marketing and communications decisions
  • Conceptualize and coordinate multimedia storytelling through photography and video production
  • Attend college events to capture content and assist with event logistics
Requirements:
  • Bachelor's degree in marketing or a related field
  • 1+ years of experience in marketing and communications
  • Proven ability to use data and metrics to drive marketing and communications decisions
  • Experience using web content management systems and social media platforms
  • Knowledge of Adobe Creative Suite and Canva
What We Offer:

The Pennsylvania State University is committed to advancing diversity, equity, and inclusion in all its forms. We offer a competitive salary and benefits package, as well as opportunities for professional growth and development.

Please note that this job requires a background check and clearance.