Digital Analytics Leader

1 week ago


miami, United States Norwegian Cruise Line Holdings Ltd. Full time

About the Role

Norwegian Cruise Line Holdings Ltd. is seeking a highly skilled Digital Analytics Leader to provide analytical support for the Ecommerce and Digital Experience teams. As a key member of the organization, you will analyze website performance to develop a deeper understanding of guest behavior, marketing and site performance, audience attributes and segmentation, and path to purchase.

Main Responsibilities

  • Develop and implement data-driven strategies to improve website performance and enhance the guest experience.
  • Analyze complex data sets to surface actionable insights and recommendations that align with business objectives and KPIs.
  • Collaborate with cross-functional stakeholders to identify performance opportunities and develop solutions to drive conversions, web leads, and customer journeys.
  • Establish and maintain robust digital measurement frameworks that align with business objectives and are synergistic across geographic regions and brands.
  • Translate detailed analytic output into clear, concise, and articulate executive summaries for consumption by Executives and Business Stakeholders.
  • Design, implement, and maintain self-serve reporting dashboards that support marketing programs and Digital Experience teams.
  • Ensure processes, tools, and documentation are in place to support efficient and consistent digital analytics across the organization.

Requirements and Qualifications

  • Bachelor's Degree in Business Marketing, Economics, Finance, Information Technology, or Mathematics/Statistics.
  • 5+ years of experience with digital product analytics, digital analytics, or digital marketing analytics, with minimum 3 years' experience specifically in digital analytics.
  • Expertise in digital analytics tools and processes, experience in Adobe Analytics strongly preferred.
  • Knowledge of business, financials, and drivers of profitability, and how those relate to digital analytics.
  • Excellent analytical skills, excellent time-management and organizational habits, and the ability to clearly communicate and present information for stakeholders at all levels of the business.

About Us

Norwegian Cruise Line Holdings Ltd. is a leading global cruise line committed to providing exceptional experiences for our guests. We offer a competitive salary range of $120,000-$180,000 per year, depending on location and experience.



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