Senior Marketing Manager

4 days ago


Indianapolis, Indiana, United States Namic Full time
As a highly skilled Vice President, you will play a critical role in driving the success of Namic's Strategic Communications department. Your primary responsibilities will include:
  • Developing and executing a comprehensive marketing strategy that aligns with Namic's strategic objectives.
  • Collaborating with leadership to create and execute long-range multi-channel marketing plans that drive business results.
  • Creating and deploying effective branding strategies that increase Namic's visibility and credibility among target audiences.
  • Overseeing the planning, coordination, and implementation of association marketing efforts, including multichannel strategy, publications, collateral, and targeted campaigns.

Responsibilities

Other key responsibilities of this role include:
  • Developing and maintaining Association brand, brand identity, guidelines, and usage.
  • Leads and develops digital and creative teams and asset management and collaborates with other areas to mine and influence content.
  • Oversees the planning, organizing, and directs Namic.org design, functionality, performance, and monitoring (and related media, platforms, and channels).

Qualifications

To be successful in this role, you will need to have at least 10 years of experience in multichannel marketing, brand management, marketing communications, or a related field, with positions of increasing responsibility. Additionally, 5+ years of team leadership and project management experience are required. A Bachelor's degree in marketing, communications, or a related field is preferred. You should also possess expert knowledge of marketing, branding, and design concepts, as well as working knowledge of software and tools, such as Adobe Suite and Google Analytics.

Namic offers an excellent compensation and benefits package with this full-time position, including access to group medical, dental, and vision coverage, a matched 401(k) plan, one paid day to volunteer, generous paid vacation, and more.

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