Retail Media Coordinator
3 weeks ago
Company Overview:
Wagner Spray Tech is a leading manufacturer of high-quality spray guns and accessories for various industries. We are seeking an experienced Retail Media Coordinator to join our marketing team and drive performance, reporting, optimizing, and testing across multiple ad platforms.
Salary: $54,000-70,000 annually
Job Description:
As a Retail Media Coordinator, you will be responsible for executing and optimizing Amazon Ads campaigns and other Retail Media Ad Platforms (Sponsored Products, Sponsored Brands, Sponsored Display, and Sponsored Video) to drive sales and maximize profit. You will also create and deliver detailed performance reports to effectively communicate results and insights. Your analytical skills and attention to detail will help identify trends and areas for improvement. Additionally, you will work closely with cross-functional teams to align marketing efforts with broader digital strategies. Key responsibilities include:
- Execute and optimize Amazon Ads campaigns and other Retail Media Ad Platforms to drive sales and maximize profit.
- Create and deliver detailed performance reports to effectively communicate results and insights.
- Analyze performance data and collaborate with the Consumer Marketing Manager to make data-driven decisions.
- Execute keywords, bids, and budgets to optimize for performance.
- Collaborate with cross-functional teams to align marketing efforts with broader digital strategies.
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