Senior Marketing Strategist

4 days ago


Chicago, Illinois, United States e-Zest Solutions Full time

Job Title: Senior Marketing Strategist

We are seeking a highly motivated marketing professional to drive the execution, management, and optimization of our multi-channel marketing campaigns. This role requires a Bachelor's Degree and hands-on experience with advanced marketing platforms.

Key Responsibilities:

  • Campaign Implementation & Management: Own the end-to-end implementation, management, and monitoring of marketing campaigns using platforms such as Adobe Campaign Classic, Salesforce Marketing Cloud, Adobe Journey Optimizer, Pega, and Braze.
  • Journey Design & Segmentation: Create audience segments using SQL and design complex multi-channel journeys that include dynamic content and trigger-based deployment.
  • Monitoring & Troubleshooting: Monitor campaign deployments and deliverability, proactively troubleshoot issues, and resolve them in a timely manner.
  • Innovation & Feasibility: Collaborate with cross-functional teams to confirm the technical feasibility of new marketing programs and features.

Requirements:

  • Bachelor's Degree required.
  • Minimum of 2+ years in a marketing operations or campaign management role.
  • Proficient experience with Adobe Campaign Classic (v7 or v8) is essential; Business Practitioner Certification is preferred.
  • Strong analytical and reporting skills, with exceptional attention to detail.
  • Location Requirement: Must be based in NYC, Dallas, or downtown Chicago.


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